Often, growth areas for the consulting industry are limited to the more traditional topics of expertise, such as HR and IT. Occasionally, someone adds a new twist and carves out an unexpected area of expertise. That seems to be the case with FireSabre Consulting. A recent article from Start-Up Houston highlights how this firm spotted a new concept and turned it into a legitimate market opportunity.
FireSabre is a "full-service building and consulting" firm specializing in Second Life - the virtual world that allows you to create everything from small businesses to established communities online. There's a long list of things this company does in Second Life, but in a nutshell, they establish and maintain your "presence" in the virtual world. But, FireSabre has taken it a step further in establishing their niche by specializing in educational and non-profit projects. On hand, such a narrow focus may be risky but, overall, it's an excellent example of how you can take advantage of a trend and build a business around it.
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